Retail is changing- and it is changing like never before. Currently, the times and terrain for retail companies are strangely unfamiliar and uneven. Retailers continue to adjust to this new era of new risks, empowered customers and a drastic need to deliver experiential customer experience across all channels.
The shift towards a new retail era of delivering top notch customer engagement services is evident. It forms the epicentre of experiential shopping. Brick and mortar or physical stores will have to respond more quickly to improve in-store execution and maintain greater consistency for their online presence. Challenge is to- deliver enticing customer service, come what may!
While store audits or retail audits form an integral part of seamless retail operations; it plays an important role in adapting to this change. As retail companies begin to experiment with various online and offline strategies, in-store experience has to certainly ‘come out of age’. Audits can precisely help design and implement a strong retail strategy as it captures critical data that reflects the health of the company and its products. With significant analysis of audit data, retail owners can make more informed decisions.
Smart Audits Ensure Your Customer Experience is Top Notch
Retail Audits to Shed More Light
While the consumer is highly engaged through various channels, – mobile, social media, offline- it is tactically crucial to provide a seamless shopping experience with every customer interaction. Ensure your brand exceeds set expectations; every single time for your customers with the help of timely and accurate audits.
An apt and versatile audit management software allows you to:
- Identify risks and remedies of store inconsistencies and compliance
- Identify training needs, time-consuming areas and uncover best practices
- Eliminate maintenance and operational issues
- Embed intelligence in your store processes and procedures
- Drive more operational excellence while reducing audit time
- Build a consistent and strong relationship with your most important asset- your customers
Ultimately, audits help to accurately measure the success of the retail stores, make data-rich decisions to accelerate efficiencies and drive more sales.
Benefits of Retail Audit Management Software
Now, retailers are making a smart move from traditional paper-based audits to technology-based audit management software to overcome challenges of manual errors, loss of data, and cumbersome audit processes. To handle retail-related compliance issues right off the bat, choosing the right audit software is crucial.
Simple and easy to use audit management tool should be able to:
- Quick and easy template-based audit configuration for customised audit check lists
- Seamless geo-tagging and capturing e-Signatures to facilitate time-stamped ‘Sign-off’
- Set pre-defined automated alerts for smooth communication flow between stakeholders- facilitating swift actions on non-conformances effectively with alert notifications
- Enabling store managers to capture non-conformances in the area of cleanliness, safety and customer experience insights in real time
- Bring real-time data synchronization to readily transform data into insights
- Purpose-built mobile capabilities to conduct audits from anywhere on the go
- Creation of reports based on location and customise to adapt per site, area and sections to enhance performance comparison in real-time
- With time and cost-saving audit processes, get more time to focus on the core of your retail business.
Get Retail Audits Right with ECAT- Every Single Time
Versatile and easy to use ECAT audit management software helps to define your customised audits with minimal IT requirements. ECAT helps you to respond faster to changing compliance needs and ensuring seamless customer experience for your customers. Also, execute new strategies quickly, accurately and with greater consistency just as Tesco does. World’s leading retail brand, Tesco also suffered from the woes of traditional auditing methods. But read on how ECAT made a difference for Tesco to meet their massive audit management needs.
Raise your retail business high with centralised operations, efficient teams and effective audit management with ECAT to deliver your brand promise- always. Let’s talk!
